PRAGUE´S RONALD McDONALD CHARITY HOUSE

When parents have a sick child, it can be a nightmare. Staying close to the kid in the hospital, far away from their home, is a nightmare on top of that.
Dům Ronalda McDonalda's House is a place where families can find comfort and support during this difficult time. For over a year, it has been providing a place for families to stay near Motol Hospital in Prague.
This way, they can focus on their child's care and recovery.

2023 TVC campaign for McDonald´s Ronald McDonald Charity House

My Role

Creative & Art Direction

CCO

Dora Pruzincova

Copywriter

Simona Luteranova

Production

STINK

Production

Jakub Jirásek

Agency

DDB PRAGUE